Chase Your Jeweler
Chase Kuehner


Hi, I’m Chase 👋  

I’m a mechanical engineer by education & a co-creative by passion. I spent 10 years leading world class manufacturing teams & began applying my technical side to a brilliant art form – diamond jewelry. For me, being a jewelry designer is much more than a job. Co-designing meaningful stories within each piece is my focus & aim.  My manufacturing experience taught me the benefits of meticulous process control.  My client-centric approach & meticulous process control make the customer experience second to none.  My designs are natural & forevermade.

I began designing engagement rings in 2017. My business originated from my personal experience purchasing an engagement ring for my wife. After that experience, it became my mission to educate and empower diamond buyers. My primary goal is to reduce the stress & overwhelm I experienced first hand, and to use my talent to serve others. By doing so, my clients receive a seamless journey of empowerment, end to end: ideation, design, and creation.

I take pride in being a purely online business.  As a result, my overhead is extremely low, enabling unbeatable pricing. Our diamonds are hand-selected & purchased based on desirability. Desirability means the diamond has proper dimensions for the shape & weight, the inclusions are favorable, and the diamond just SPARKLES!

Your complete satisfaction is my mission & I strive for a personal relationship with each client to enable true vision for co-creation. This is critical to creating a one of a kind design with true meaning. Our journey will not be transactional.  We will have the right discussions to understand the heart of your vision together & from there – bring it to life!

Why Us

One Stop for your jewelry fantasy to become reality

There’s nothing like hopping from store to store and leaving disappointed because no ring makes the cut. There’s a detail that’s missing or perhaps designs just do not match your complete vision. Let us help, make your vision, our mission.

From-scratch designs that match your vision

When going to retail stores, diamond buyers have no choice but to conform to whatever is available. At, we have a different model all-together. We will provide expertise and guidance while empowering your unique vision. There is no limit to what you can achieve!

Jewelry that contains a piece of yourself

Sometimes you just can’t connect to your jewelry if it wasn’t actually made FOR YOU. It may be the most intricate design, but guess what? It was made to be sold for whoever walked in the store. When working with us, rest assured that the design will be created with your style and intentions in mind.

Have Any Questions?

Do you have questions or concerns? There are absolutely no commitments when getting in contact with us. We are here to empower you throughout your diamond-buying journey!

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